PR triumph for Sainsbury’s
02/02/12
For retail businesses, good customer servi...
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03/02/12
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Planning campaigns.
Viva has plenty of experience both planning campaigns and working on campaigns to help gain planning permission (by the way, these need planning too).
Take a look at a planning permission campaign case study here.
As far as planning in more general terms is concerned, well, it's like when you've been blackmailed into doing some painting and decorating at home. You can't just get a tin of Dulux and splash it on a wall, and then expect it to look like something off Grand Designs. The job needs planning. Colour charts, sanding down, dust sheets and lots of chocolate biscuits.
A decent marketing campaign is no different. PR is the same.
It starts with this conversation. What are your aims and objectives? Then, bit by bit, we build a strategy that helps you achieve your targets. It's not rocket science but it doesn't happen by accident.
03/02/12
L’Oreal’s latest advertising campaig...
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Viva PR Manchester: Clayton House, 59 Piccadilly, Manchester, M1 2AQ
Viva PR Rawtenstall: The Old Pickle Factory,
Unit 4, Burnley Road, Rawtenstall, BB4 8EW.