Viva helped Blackburn BID (Business Improvement District) launch its calendar of family-friendly activities for the 2019 summer holidays, with a focus on keeping children busy and those having a summer ‘staycation’.

This culminated with a 10-day PAW Patrol-themed brick trail across the town, which saw the town ‘rebranded’ as Brickburn.

A total of 21 colourful brick-built models of the show’s characters were positioned in a variety of locations for visitors to find.

Free trail maps were provided with quizzes on the back.

Completed quiz sheets gave visitors the chance to enter three prize draws.